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Grandavtobud

Our Ukrainian quarry complex, which is located in Kiev, turned to LightWorks studio for brand development.

We determined the Target Audience, chose the direction of branding taking into account the assessment of the company’s competitors and began the logo creation. In the course of work on the logo, we offered a variety of options, from which they chose the “cartoon” illustration style.

Illustrations of trucks were developed; color solutions and variations of the name spelling were proposed. Upon completion of the work, we have provided a logo in several formats for all kinds of media and surfaces.

Also, selection of images was performed for the project, which are currently used for souvenir products and branded elements of the company.
Our studio has developed an individual layout of a notebook, stationery pens, packages, calendars and lighters. All souvenir products were made and delivered to the customer.

Branding